Halal Meat Market Sales to Top USD 1638 Billion in Revenues by 2033 at a CAGR of 8.6%

Introduction

The Global Halal Meat Market is projected to expand from USD 718 billion in 2023 to approximately USD 1638 billion by 2033, growing at a compound annual growth rate (CAGR) of 8.6% over the forecast period. This growth is driven by several factors, including rising consumer awareness and the strong influence of religious beliefs which emphasize the dietary adherence to Islamic principles.

Despite this robust growth, the market faces several challenges. One significant challenge is the lack of standardization in Halal certification, which creates ambiguity and hinders market efficiency. Various bodies and standards across nations add to the complexity, affecting the global trade of Halal meat.

Recent sector developments include strategic partnerships to enhance market reach and product authenticity. For instance, in August 2023, BRF formed a joint venture with the Halal Products Development Company, under the auspices of Saudi Arabia’s Public Investment Fund, to bolster their market presence. Moreover, the increasing number of Halal certifications among manufacturers, which surpassed 3,500 by 2023, reflects the growing demand for authenticated Halal products​.

The sector is also witnessing growth due to the increasing global Muslim population, which is projected to rise significantly by 2030, thereby boosting the demand for Halal meat products globally. The Asia-Pacific region, in particular, leads this market share, attributed to its large Muslim demographic and the stringent adherence to Halal certifications, which fosters trust and opens up export opportunities​.

Key Takeaways

• Market Growth Projection: Halal Meat Market is expected to reach USD 1638 billion by 2033, with an 8.6% CAGR between 2023-2033.
• Poultry Dominance: Poultry hold a 35.3% market share in 2024 due to versatility and lower fat content.
• Certification Preference: Solid Halal Certification captures over 64.2% market share in 2024, emphasizing consumer trust.
• Packaging Preference: Fresh meat dominates with 85.6% market share in 2024, driven by freshness and taste.
• Distribution Channel: Convenience stores lead with 72.4% market share in 2024, offering accessibility and extensive products.
• End-user Dominance: Household consumers hold a 34.5% market share in 2024, driving market demand.
• Regional Analysis: Asia Pacific dominates the market with a 38.9% share in 2024, driven by the Muslim population and investments.
• The University of Missouri found that the average price of Halal meat in the United States was 20% higher than conventional meat in 2023.
• University of Florida found that the demand for Halal meat in the United States is expected to increase by 10% annually until 2024 due to the growing Muslim population.

Halal Meat Statistics

• Top Halal Food Consumers: Muslim-majority countries consume about 80% of halal food products worldwide.
• Non-Muslim Market Share: Non-Muslims contribute to around 20% of the global halal food market.
• Halal Meat Consumption: Over 80% of halal-certified products are meat-related.
• Leading Halal Meat Producers: Brazil, Australia, and India are among the top exporters of halal meat, accounting for 90% of global halal meat production.
• Halal Food Industry Employment: The halal food sector employs over 2 million people globally.
• Online Halal Market Growth: E-commerce platforms witness a 15% annual growth in halal food sales.
• Percentage of weekly beef consumers: 69%
• Total fresh beef substitute sales: $175 million
• The projected decrease in beef consumption in 2023: 5%
• Percentage of meals cooked with beef in the USA: 75%
• Percentage of households eating most meals at home: 76%
• Percentage of online grocery shoppers buying beef: 44%
• E-commerce projected share of total grocery sales by 2026: 20%
• Online shopping satisfaction levels: 75%-85%
• Percentage of Canadians who are Muslim: Nearly 5% according to the 2021 census.
• Amount lent by the infrastructure bank to BC Ferries for zero-emission vessels: $75 million.
• Exports of halal meat from New Zealand started in the 1970s, constituting 26% of red meat exports.
• Approximately 45% of New Zealand’s red meat exports are halal-certified.

Emerging Trends

1. Increased Demand for Halal-Certified Products: The global Muslim population is projected to reach 2.2 billion by 2030, boosting the demand for Halal-certified products. This demand isn’t limited to the Muslim community; non-Muslims are also drawn to these products due to their ethical, quality, and health aspects. Leading food companies like Nestle are expanding their range of Halal-certified offerings, which enhances brand trust and loyalty​​.
2. Digital Transformation and E-Commerce: The Halal industry is rapidly digitalizing, with a significant boost from the e-commerce sector. This trend includes the rise of online platforms specializing in Halal products, ranging from food to cosmetics and travel. Enhanced transparency and traceability through digital technologies are increasing consumer confidence in the authenticity of Halal certifications​.
3. Growth of Halal Tourism: Halal tourism is expanding, with more countries, including non-Muslim majority ones, adapting their services to cater to Muslim travelers. This niche sector offers Halal-friendly accommodations and services, providing growth opportunities for travel and hospitality businesses​.
4. Halal FinTech Innovations: The financial sector is also experiencing a transformation with the introduction of Islamic FinTech solutions, such as blockchain-based Halal certification and Shariah-compliant digital banking. These innovations are making Islamic financial services more accessible and are facilitating investments in Halal-compliant ventures​.
5. Sustainability and Ethical Consumption: There’s a growing consumer emphasis on sustainable and ethical consumption, which aligns well with Halal principles. Halal brands are increasingly adopting sustainable practices, such as organic farming and eco-friendly packaging, to attract environmentally conscious consumers​.
6. Alternative Proteins and Food Security: With rising concerns over food security and dietary health, there’s an increasing interest in alternative protein sources. Halal-certified plant-based meat options are gaining popularity, catering to consumers looking for sustainable and healthy food choices​.
7. Tightening of Halal Regulations: As the market for Halal products grows, so does the regulatory framework around it. Governments are enacting stricter Halal regulations to ensure product quality and authenticity, which necessitates greater compliance and transparency from businesses involved in the Halal market​.

Use Cases

1. Food Service and Retail: Halal meat is extensively used in food service sectors, including restaurants, cafes, and catered events, particularly in regions with significant Muslim populations. This is due to the assurance of Halal authenticity, which is crucial for consumers adhering to Islamic dietary laws. The retail sector also sees a strong presence of Halal meat products in supermarkets and hypermarkets, which offer a wide range of Halal-certified meats to meet consumer demand​.
2. Pharmaceuticals and Cosmetics: Halal principles are crucial in the pharmaceutical industry where products must be free from substances forbidden in Islam, such as certain animal-derived ingredients not prepared per Halal guidelines. The cosmetics industry also benefits from Halal certification, appealing to consumers looking for products that adhere to Islamic ethical and dietary standards​​​.
3. Tourism: Halal tourism is a rapidly growing sector, accommodating Muslim travelers by offering services that comply with Halal standards, such as Halal food services and prayer facilities. This trend is not only prevalent in predominantly Muslim countries but also in non-Muslim majority regions that are adapting to cater to Muslim tourists​.
4. Innovations in Food Technology: The Halal food sector is also experiencing innovations, particularly in the meat production processes. This includes developments in cultivated meat, which must meet specific Halal criteria to be considered permissible under Islamic laws. Issues such as the source of cells and the use of non-Halal substances in the cultivation process are critical factors in determining the Halal status of these new meat products​.
5. Digital and E-commerce Platforms: With the rise of e-commerce, there has been a significant increase in the availability of Halal products online. Digital platforms now play a crucial role in the distribution of Halal goods, making it easier for consumers globally to access a variety of Halal-certified products. This includes food items, personal care products, and pharmaceuticals, all adhering to Halal standards​​​.

Key Players Analysis

BRF Global has made significant strides in the Halal meat market, particularly through strategic expansions and partnerships aimed at enhancing its presence in Middle Eastern markets. Recently, BRF formed a joint venture with the Halal Products Development Company, a subsidiary of Saudi Arabia’s Public Investment Fund. This partnership aims to deepen BRF’s integration into the local markets by moving beyond export and setting up localized production facilities, thereby expanding its influence in the Halal sector. Furthermore, BRF has invested in establishing a new processed food factory in Saudi Arabia, focusing on consolidating its leadership in the Halal market​​​​.

Al Islami Foods, based in Dubai, UAE, is a prominent player in the Halal meat sector, recognized for its quality and reliability in providing a variety of Halal products since 1981. The company offers an extensive range of products including whole chickens, chicken parts, burgers, and more under its brands, Aladdin and Al Islami. Their operations reflect a commitment to high standards and consumer satisfaction, contributing significantly to their strong market presence in the Halal sector​​​​.

SIS Company, based in Mumbai, India, is a reputable firm in the Halal meat sector, specializing in the production and export of buffalo meat. The company is committed to providing high-quality, 100% Halal guaranteed meat products, ensuring everything is fresh and hygienic. Their offerings include a variety of frozen meats that cater to both national and international markets, maintaining strict adherence to Halal standards to meet the dietary requirements of their customers. SIS Company’s dedication to quality and compliance with Halal practices underscores its position as a trusted name in the global Halal meat industry .

Al Kabeer Group ME is a leading name in the Middle East frozen food industry, well-known for its extensive range of over 200 SKUs across various categories including meats, chicken, vegetables, fruits, dough, and seafood. Established over 40 years ago, Al Kabeer has grown into a significant multi-dimensional, multi-product business. It operates with a robust focus on quality in procurement, manufacturing, and distribution. The group ensures Halal compliance throughout its processing units and is committed to meeting the highest standards of Islamic rites in its offerings. Al Kabeer’s products are distributed across major GCC markets, benefiting from strategic locations and state-of-the-art facilities in the UAE and KSA​​​​.

Prairie Halal Foods, based in Alberta, Canada, is renowned for its premium Canadian halal meats, including beef, veal, and lamb. Established in 2008, the company was formed to cater specifically to Middle Eastern markets, emphasizing the production, preparation, and promotion of high-quality gourmet food products. This initiative is supported by a consortium of reputable Canadian food companies, ensuring that all products meet the highest standards of quality and adherence to Halal practices. Prairie Halal Foods is a testament to the rich agricultural heritage of Western Canada, leveraging the region’s vast farmlands to produce ethically raised and environmentally sustainable meat products.

Nema Food, established in 2002 and headquartered in Fairfield, NJ, is a prominent provider of Halal meat in North America. The company operates multiple production locations across the United States, focusing on delivering high-quality Halal meat products both locally and internationally. Nema Food is dedicated to using advanced meat manufacturing technologies and a knowledgeable team to ensure the highest standards of quality and Halal compliance. Their comprehensive approach includes everything from butchering to packaging under strict hygienic conditions, governed by both integrity and a commitment to environmental consciousness. This dedication to quality and ethical standards makes Nema Food a trusted name in the Halal food sector​​.

Thomas International, specifically its Lobethal branch in Australia, faced significant challenges in maintaining Halal integrity. Issues with their Halal slaughtering protocols led to the cessation of their Halal meat imports into Singapore as mandated by the Majlis Ugama Islam Singapura (MUIS). This decision was taken after detailed investigations by MUIS and relevant Australian and Malaysian authorities, emphasizing the rigorous standards required for compliance in the Halal meat sector.

Al-Aqsa is a key player in the Halal meat sector in the United States, particularly known for its comprehensive range of Halal poultry and meat products. The company focuses on providing premium Zabihah Halal meats, which include a variety of poultry and red meat options. They emphasize antibiotic-free and hormone-free meat, ensuring all products are natural and of high quality. Al-Aqsa has established itself not only as a reliable domestic supplier but also as an active exporter, particularly to Gulf countries, underscoring their capability to handle large scale and diverse customer demands. Their operational approach combines stringent Halal standards with robust customer service to maintain high satisfaction and retention rates​​​​​.

Doux is a prominent player in the global Halal meat market, recognized for its commitment to quality and adherence to Halal standards. The company specializes in poultry and is dedicated to ensuring that all its products meet rigorous Halal certification requirements. Doux’s operations focus on sustainable practices and ethical treatment of animals, aligning with global Halal compliance standards to serve markets with significant Muslim populations. This strategic focus helps Doux maintain its reputation as a trusted provider of Halal poultry products internationally​.

Herd & Grace has carved a niche in the Halal meat sector by offering premium meats, including Wagyu and grass-fed varieties, directly to consumers’ doorsteps. Since 2023, they have emphasized ethical and sustainable practices, raising livestock on idyllic pasturelands without the use of hormones or GMO feeds. This commitment not only ensures the high quality and taste of their products but also aligns with the strict requirements of Halal certification. Herd & Grace’s approach highlights a dedication to excellence in both product and ethical standards, making them a distinct player in the Halal market.

Conclusion

In conclusion, the Halal meat market is set to experience substantial growth, fueled by increasing global Muslim populations and rising consumer awareness of Halal certification’s ethical and quality standards. With a projected market value reaching significant billions by the next decade, the industry sees diverse applications across food services, pharmaceuticals, cosmetics, and burgeoning sectors like Halal tourism and innovative food technologies. The expansion of e-commerce platforms further enhances consumer access to Halal products, ensuring wider distribution and adherence to Halal standards globally. These factors collectively underscore the Halal meat market’s dynamic evolution and its increasing relevance in catering to a growing, ethically conscious consumer base​​​​​​​​.

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