Table of Contents
Introduction
The Global Ready Meals Market is set for significant expansion, forecasted to grow from USD 147 billion in 2023 to around USD 297 billion by 2033, with a compound annual growth rate (CAGR) of 7.3%. This growth is propelled by several key factors including increasing consumer demand for convenience, rising health awareness, and innovations in food packaging and preservation technologies.However, the market faces challenges such as the need to maintain food safety and quality, manage supply chain complexities, and address the environmental concerns associated with packaging waste.
Despite these hurdles, the industry is witnessing considerable development through strategic initiatives by key players. For instance, companies are diversifying their product offerings to include healthier options with longer shelf lives and are investing in eco-friendly packaging solutions to attract sustainability-conscious consumers.
Recent developments indicate a shift towards more nutritious ready meal options as evidenced by the increasing popularity of vegan and vegetarian meals. This trend is aligned with the growing global shift towards plant-based diets, driven by health, environmental, and ethical considerations. Additionally, the rise of online grocery shopping has significantly boosted the market by making ready meals more accessible to a broader audience.
Nestlé has been particularly active, focusing on portfolio optimization and strategic acquisitions to enhance its market presence. In 2023, Nestlé continued to shape its product portfolio through significant transactions such as the divestment of its peanut allergy treatment business and the creation of a joint venture for its frozen pizza business in Europe, retaining a non-controlling stake. Moreover, Nestlé has expanded its footprint in the premium chocolate market in Brazil by acquiring a majority stake in Grupo CRM, demonstrating its commitment to growth in high-potential markets.
Key Takeaways
- Market Growth Projection: The ready meals market is set to reach USD 297 billion by 2033, growing at 7.3% CAGR from 2023.
- Consumer Preferences: Increasing interest in plant-based diets drives demand for vegan-ready meals, capturing a 40.3% market share.
- Product Dominance: Chilled ready meals hold over 45.6% market share, favored for freshness and minimal processing.
- Demographic Trends: The 18-24 years age group leads in consumption, accounting for a 45.3% share, driven by convenience.
- Distribution Channels: Supermarkets & Hypermarkets dominate with 46.7% share, followed by Convenience Stores and Online platforms.
- Regional Market Analysis: North America leads with 42.4% market share; Asia Pacific shows significant growth potential.
Ready Meals Statistics
- Percentage of Adults Buying Organic for Health: 76% of adults purchase organic food, mainly for health reasons, according to a Pew Research survey.
- Availability in Natural Food Stores: Organic food is found in nearly 20,000 natural food stores, reflecting increased demand and accessibility.
- Number of Americans Using Organic Foods (2020): 94.38 million Americans used organic foods, indicating a substantial consumer base.
- Sales of Organic Berries in 2022: Organic berries surpassed $1 million in sales this year, indicating strong consumer demand for fresh produce.
- Genetically Engineered Ingredients in Processed Foods: 75% or more of processed foods contain genetically engineered ingredients, a prevalent factor in the food industry.
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- Ready-to-Eat Meals Market Revenue (2024): $0.59 trillion
- Projected Market Volume (2028): 98.87 billion kg
- Expected Market Growth (2024-2028): 6.88% annually
- China’s Revenue (2024): $149 billion
- Average Revenue per Person (2024): $76.49
- Average Volume per Person (2024): 11.1 kg
- Market Revenue Change (2024): 7.9%
- Total Market Key Market Indicators (2024): $1.94 trillion
Emerging Trends
Organic and Health-Conscious Offerings: There’s a growing inclination toward organic ready meals, which cater to health-conscious consumers looking for safe, natural, and nutritious food options. This trend is supported by increasing consumer awareness about the health impacts of food choices and a general shift towards organic products. The demand for these meals is further boosted by their convenience and the trust consumers place in them as healthy options.
Technological Innovations in Food Processing: Technological advancements are revolutionizing the Ready Meals industry. Innovations in food preservation, packaging, and the development of new, sustainable production methods are key factors driving growth. These technologies help in extending the shelf life of products and maintaining their nutritional value, making ready meals more appealing to a broader consumer base.
Expansion in Vegan and Plant-Based Options: The vegan segment of the ready meals market is expanding rapidly, driven by millennials’ increasing health consciousness and concern for animal welfare. Manufacturers are responding by introducing a variety of vegan-ready meals that do not compromise on taste or quality, such as plant-based versions of traditional dishes.
E-commerce and Home Delivery: The online sales channels for ready meals are witnessing significant growth. This trend is fueled by the convenience of home delivery services and the expansion of online platforms by major supermarkets and food manufacturers. E-commerce allows consumers to access a wider variety of ready-meal options without the need to visit a physical store.
Customization and Premiumization: There is a noticeable trend towards premium-ready meals that offer gourmet ingredients, international cuisines, and customization options to meet specific dietary requirements. This shift is particularly prominent in regions with high consumer spending power where there is a demand for high-quality, convenient eating options that align with personal health and dietary preferences.
Use Cases
Emergency and Disaster Preparedness: Ready Meals, especially MREs (Meals, Ready-to-Eat), are essential in emergency preparedness kits. They are designed to be durable and shelf-stable, providing necessary nutrition without the need for cooking facilities. These meals are used widely by military personnel but are also available for civilian use during natural disasters or other emergencies, ensuring individuals have access to balanced meals in times of need.
Convenience for Busy Lifestyles: With the growing number of working professionals and the fast pace of modern life, many individuals seek convenient, quick meal solutions. Ready Meals meet this demand perfectly as they are often pre-cooked and only require heating. This makes them ideal for busy individuals who may not have time to prepare meals from scratch but still wish to enjoy a nutritious and tasty meal.
Diet-Specific Offerings: There has been a significant rise in the availability of diet-specific Ready Meals, such as keto, vegan, and gluten-free options. This caters to the dietary needs of various consumers, providing them with convenient food choices that adhere to their dietary restrictions or preferences. For instance, Factor provides a range of diet-specific meals designed by chefs and dietitians to ensure both nutritional value and flavor.
Technological Innovations: Advances in food technology have improved the quality of Ready Meals significantly. Innovations in packaging and preservation not only extend the shelf life of these products but also help in maintaining nutritional content, making Ready Meals a viable option for everyday consumption without compromising health.
Key Players Analysis
Nestlé plays a pivotal role in the Ready Meals sector, leveraging its global brand presence to innovate and expand its product offerings. The company focuses on enhancing its ready-meal solutions with an emphasis on nutrition and convenience. Nestlé continuously adapts to consumer preferences with a variety of options that cater to different dietary needs, including organic and plant-based meals. This strategy is part of Nestlé’s broader commitment to health and sustainability, which helps to strengthen its market position.
General Mills, Inc. has made significant strides in the Ready Meals market by launching innovative meal preparation kits that cater to the convenience sought by modern consumers. These kits range from fully prepared meals to components for easy home cooking, reflecting the company’s adaptive approach to changing consumer tastes and lifestyles. General Mills’ focus on variety and ease of preparation ensures its products remain attractive to a diverse customer base, thereby maintaining its competitiveness in the sector.
The Ready Meals market is poised for substantial growth, driven by increasing consumer demand for convenience and variety in dietary choices. By 2032, the market is expected to grow significantly, demonstrating the impact of current trends and innovations. Several factors contribute to this promising outlook:
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